Project: Advertising, Print Design, Vehicle Wrap.
Client: FFUN Group
Agency: Zap Creative
The flyer for DriveNation was conceptualized and designed with purpose. We went with the concept of “Your Search Ends Here,” to show potential buyers that they don’t need to look further, FFUN has what they are looking for. Taking inspiration from their logo, there is an “X” subtly placed in the backdrop to show that “X marks the spot.” We wanted to be witty and interesting, but also communicate that they can fill the needs of their customers.